Make the most of Pinterest for business

pinterest

This is a guest post by Charlene Mattson

With pinning becoming as popular as Tweeting, you might want to consider Pinterest as a powerful marketing tool for your business. Companies that use Pinterest, create virtual ‘pin boards’ that have a relationship with their product or brand. For example, Pet Plan, who have followers in the thousands, uses its pin boards to highlight pet related topics. So how can we make the most of Pinterest for our business?

Continue reading

Creatives, are you paying enough attention?

ignoring

Written by Joshua Danton Boyd

Creative industries are fluid. Tastes change and things can be turned around in an instant. It’s a sea of ever-changing ferocity and it can be easy to get left behind or suddenly caught out. The question is, can you predict where the water is going to take you next? It’s something difficult to do, but it is possible to some degree. Without looking at what’s going on around you you could find yourself left behind and a sudden loss of interest in the work you do.

Continue reading

6 ways to find work-family balance for freelancers

balancing

Written by Gwen Stewart

As a freelancer with a family, you have likely often faced difficulty in balancing work time and family time. More often than not, a freelancer’s family simply doesn’t understand that even though you are home, you are working and shouldn’t be disturbed. Likewise, you probably sometimes feel obligated to put aside your work and go join your family in the other room. Without being able to efficiently balance family time and work time, one or the other may suffer, of even both. Discover how to achieve a healthy, efficient balance with these tips, and improve both your work and your family life.

Continue reading